Household Discount

Heartland National Life offers a 7% savings to all qualifying applicants in all approved states. Only one person needs to apply to recieve this discount.

Tele-Application Process

The telephonic and electronic applications will save you and your clients time and also help eliminate many of the errors and buyer's remorse that happen with traditional applications.


Heartland National Life continues to offer highly competitive rates for your clients. We rank #1 in many states with our HHD, and offer a full complement of plans including A, D, F, G, M, and N.

Rates by State

We offer highly competitive rates in all of our approved states with more states coming soon.

Fill out the form above to get a break down of rates by state, available to download IMMEDIATELY!

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About Heartland National Life

Heartland Financial Group began in April 1994 in Independence, MO with only eight full time staff members and over 50 career sales associates.

In December 1999, Heartland acquired Successful Sales Systems, a Midwestern Sales brokerage firm that exclusively marketed products for four national companies. With this acquisition Heartland Financial Group grew overnight to over 6,000 contracted sales associates.

In December 2006, Heartland Financial Group began the search to acquire a multi-state established insurance carrier. After an extensive search process Heartland began negotiations with Dixie National Life Insurance Company. Founded in the state of Mississippi, Dixie National Life is an independent domestic carrier admitted in 23 states. On September 30, 2008, Heartland Financial Group formed Heartland Holding Company, the parent company for Heartland Financial Group, Heartland Properties of Missouri and Heartland National Life Insurance Company.

Today throughout the Heartland distribution network annual sales surpass 100 million, making Heartland Financial Group one of America’s leading Senior Health/Life Insurance distributors.

With an eye focused on the future, and a no-nonsense conservative approach, Heartland National Life looks forward to providing quality insurance products and unsurpassed service. We welcome the opportunity to earn your business.